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IMAX will begin its virtual reality roll-out as early as the end of this year, IMAX Entertainment CEO Greg Foster said at a conference in Los Angeles this Wednesday. Moviegoers will be able to purchase bundled ticket that cover both the movie and access to a virtual reality experience located at the sameRead More →

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Press release: IMAX Unveils Comprehensive Virtual Reality Strategy; Launches Location-Based Initiative Through Partnership With Starbreeze IMAX to Create Fully Integrated Premium Out-of-Home VR Offering Encompassing Camera Capture, Content Distribution and Delivery NEW YORK — IMAX Corporation announced its strategy to develop a premium location-based virtual reality offering that will deliverRead More →

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Starbreeze will create a virtual reality arcade in Los Angeles later on this year to give the public access to premium  virtual reality experiences with their recently launched StarVR headset, the company announced in a press release. Called Project StarCade, it will feature OverKill‘s Walking Dead virtual reality experience, although the company isRead More →

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Press release: Starbreeze launches VR venture with the acquisition of InfinitEye STOCKHOLM — Starbreeze AB, an independent creator, publisher and distributor of high quality entertainment products, announced its virtual reality initiative with the acquisition of French company InfinitEye VR SAS for US $2 million  in cash. InfinitEye is developing aRead More →