River Island, a UK-based fashion chain, has released the first-ever fashion app for Google Cardboard-compatible virtual reality headsets.
The app was released to promote the launch of the company’s Design Forum x Jean-Pierre Braganza collection, which hits the stores on February 24, and was created in partnership with the British Fashion Council and Google.
Customers will be able to get a free cardboard version of Google Cardboard when they shop in selected stores or online.
Google Cardboard kits and fully-assembled headsets are also available online from a variety of manufacturers.
The Virtual RI app will be available on Tuesday for download from both the Google Play and iTunes app stores.
Hypergrid Business editor and publisher Maria Korolov is a science fiction novelist. During the day, Maria Korolov is an award-winning freelance technology journalist who covers artificial intelligence, cybersecurity and enterprise virtual reality. See her Amazon author page here and follow her on Twitter, Facebook, or LinkedIn, and check out her latest videos on the Maria Korolov YouTube channel. Email her at maria@hypergridbusiness.com. Her first virtual world novella, Krim Times, made the Amazon best-seller list in its category. Her second novella, The Lost King of Krim, is out now. She is also the publisher of MetaStellar, a new online magazine of speculative fiction.
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